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How to Make Passive Income with Framer Affiliates & Partner Program
Nabeel
Founder @ SegmentUI
Joining the Framer Partner Program is a great way to earn money while contributing to the Framer community. Partners can earn a generous 50% commission on any client they refer to Framer. There are three main ways to earn: selling templates, handing over client sites, or sharing affiliate links.
Benefits of Being a Framer Partner
Some companies take 20-40% of the commission for sales whereas Framer takes 0% and gives you an additional 50% of hosting revenue for a whole year! Becoming a Framer Partner comes with several perks:
Generous Commissions: Earn 50% commission on any client you refer to Framer.
Revenue Share Benefits: Enjoy a revenue share of a successful SaaS with no dev costs, no marketing costs, predictable LTV, minimal churn, and infinite scalability.
Flexible Earning Options: Choose between selling templates, handing over client sites, or sharing affiliate links.
Community Engagement: Engage with a thriving partner community and receive promotional support from Framer.
Ways to Earn Money
Selling Templates
Selling templates is a lucrative option within the Framer Partner Program. Whether you're an experienced designer or a beginner, creating and selling templates can generate substantial income. Here's how it works:
Free Templates: Reach a broad audience within the app, though they typically result in lower rates of users upgrading to paid plans.
Paid Templates: Require an upfront purchase, often leading to a higher percentage of users transitioning to paid plans.
Each duplicated template uses your unique referral link, earning you 50% of any subscription fee for a year if users upgrade to a paid plan. For example, a remix link might look like this: https://framer.com/projects/new?duplicate=ASuqMUXMTHwmTguM8Qr8&via=your-partner-tag
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Note that low barrier-to-entry categories like portfolios are a great way to get started. Paid templates convert better but fewer people have access to them. Free templates convert less but more people will have access to them.
Handing Over Client Sites
Freelancers and agencies can earn by transferring client projects with a remix link containing your partner tag. This ensures your referral is captured and reflected in your FirstPromoter account. For example, when handing over a client site, your remix link might look like this: https://framer.com/projects/new?duplicate=ASuqMUXMTHwmTguM8Qr8&via=your-partner-tag
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It's essential to use the remix link with your partner tag attached when building for clients or creating templates to ensure proper attribution.
Sharing Your Affiliate Link
Create content such as courses, lessons, or blog posts featuring Framer and include your unique partner tag in the link. This tracks referrals and credits you when users purchase a Framer plan. An example of an affiliate link would be: https://framer.com/?via=your-partner-tag
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Note: Running ads with affiliate links is prohibited, and violations will result in removal from the program.
Creating Your Remix Link
To generate a referral through your remix link (when selling templates or handing over a client site), add your unique partner tag to the end of your remix link in this format:
https://framer.com/projects/new?duplicate=ASuqMUXMTHwmTguM8Qr8&via=partner-tag
Make sure to add the “&” symbol in front of your partner tag for it to work. For a hassle-free experience, you can automatically generate your affiliate link by visiting the Framer site. Note that remix links override affiliate links, ensuring a foolproof way of getting your share of the revenue since they are tracked via the backend.
Understanding Attribution: Affiliate vs. Remix Links
Understanding how affiliate and remix links attribute credit is essential for maximizing their effectiveness.
Affiliate Links
Affiliate links on Framer use a specific format and rely on cookies that remain active for 90 days. These links credit the initial partner who directed customers to Framer.com, following a "first-touch" attribution model. However, there are potential issues with affiliate links, including reliance on customers accepting the privacy policy, vulnerability to ad or tracker blockers, and Safari's limitation of maintaining client-side cookies for only seven days. An example of an affiliate link would be: https://framer.com/?via=your-partner-tag
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Remix Links
Remix links do not track visible clicks but ensure conversion visibility in your FirstPromoter account. These links provide revenue security by directly attributing earnings, regardless of cookie settings or user browsing methods. Unlike affiliate links, remix links operate solely in the backend and maintain a 90-day attribution period. They can also override default attribution models, guaranteeing payment for the specific assisted project, even if there was previous cookie attribution. It's important to remember that components are less likely to convert if a user remixes your file, copies your component, and uses someone else's remix link. An example of a remix link would be: https://framer.com/projects/new?duplicate=ASuqMUXMTHwmTguM8Qr8&via=your-partner-tag
.
Troubleshooting
If you encounter any issues or need assistance, you can reach out to the Framer team for support:
Email: partners@framer.com
Framer Community: Create a post in the Partner section of the Framer Community.
Partner and Affiliate Payouts
Partner Payouts
Partners receive payouts two months after reaching the $200 threshold to account for potential template refunds. Payouts are processed in batches corresponding to specific months; for example, earnings from March are paid out in May, and earnings from April are paid out in June. It's also important to note that for partner payouts, you will have to wait 2 months after you make your first $200.
Using FirstPromoter
FirstPromoter is the platform we use to manage partner referrals and payouts. Shortly after being accepted into the partner program, you'll receive an invitation from FirstPromoter. Here, you'll find your affiliate tag and can track your payments.
Affiliate Links: Use the direct link provided by FirstPromoter. For example:
https://framer.com/?via=your-partner-tag
.Remix Links: Add a version of your tag to the end of your remix link. For example:
https://framer.com/projects/new?duplicate=ASuqMUXMTHwmTguM8Qr8&via=your-partner-tag
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Ensuring the correct setup is crucial because we can only attribute referrals if the partner tag is added to remix links correctly. If there are small hiccups along the way due to payment processors, they eventually get fixed.
Sending Invoices to Framer
Once the conditions for payouts are met, you will receive an email from Framer with instructions. Contra supports local bank accounts, PayPal, or crypto USDC payouts.
Some Tips
Components are less likely to convert - If a user remixes your file, copies your component and uses someone else's remix link, you do not get a share of the revenue. - If they copy it to their own file, the affiliate they first clicked on gets the commission and not you.
The cookies stick around for 90 days This operates on a "first-touch" model, which credits the partner responsible for the INITIAL customer visit to Framer So even if someone uses your affiliate link and buys hosting, someone else may get the revenue share.
Remix Links & Templates: If someone uses your remix link, it is a foolproof way of getting your share of the revenue since they are tracked via the back end. Remix Links override the Affiliate links. Link clicks are NOT TRACKED in firstpromoter